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3 Tips for Attracting Real Estate Buyers During the Coronavirus Pandemic

With the Coronavirus still on the rise, many may wonder if now is the time to be buying real estate.  However, despite the virus housing purchases are still on the rise.  How do you as a real estate expert market to those who are debating and still not pulling the trigger on a home purchase. 


 Here are 3 tips to help you in the area of marketing. 

  • Prices are staying steady and in some markets are continuing to rise.  While there are those who are not letting the current situation affect their decisions there are still those who are unsure.  Keep them in mind when marketing.  Let your ideas ease their mind and set you up as the Real Estate expert that they will turn to.  Keep prices for those who are on a set income in mind and show these properties to clients who are nervous about spending more than their situation will allow.  Let them know that you are here to help find them whatever it is that fits them personally.  

  • Focus on staying in the know when it comes to interest rates.  With interest rates at a lower rate for many buyers they may not realize that they can afford to buy a property now.  In fact, with the interest rates where they are now may be the time for them to save more money that they thought was possible.  Make yourself stand out as a Real Estate agent that cares for the needs of your clients no matter what they may require.

  • Many buyers are shopping from home.  With this being the case, you need to make sure that you are using Social Media to your advantage.  Along with your website you need to have Social Media working for you.  Blog articles are a great way to get people to your website.  Offer advice, tips and trends that will keep people returning again and again.  With millennials being among the buyers be sure to be where they are:  Instagram and Facebook.  Keeping your Social Media outlets fresh and up to date will keep your company on top. 

With the changing times you need to be willing to change with the trends to keep your real estate company on top as the expert.  Now is not the time to slow down on the marketing but to up your game and keep ahead of the competition down the street.  Still need help because you don’t have time?  We are here to help.  Look to our Social Media Packages here for help.

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