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3 Tips on Marketing Rising Home Prices

Despite the time that we are living in and the struggles many are having the housing market seems to be holding its own.  In fact, prices are high and seem to be staying steady for the time being.  With many different budgets and some that are having a hard time finding houses that they can afford how do you as a Real Estate agent market to these people and get them to use you for their agent?




Check out these suggestions.

  • Perhaps they are looking in an area that the price is out of reach.  Is there an area outside of their preferred neighborhood?  Looking a few miles outside of a popular area could save your buyers money.  Put together a list of houses that have lower price points on your website.  Having variety lends itself to more potential clients. 


  • Have a meeting with your clients.  Make a list of must haves and list of would be nice to have.  Budget is the most important when people are looking for a home.  They may need to sacrifice some unnecessary wish items.  Help them to prioritize their needs.  Be respectful when giving options that they can look at.  Keep their needs and budget in mind and show them that their needs are important to you.


  • Use your Social Media to give tips and trends.  When marketing to people who are concerned with the rising prices and are unsure what to do show them you are the expert.  Give them ideas through your Facebook, Instagram and Blog articles.  They more ideas and trends you are up with the more confidence they will have in you.  Marketing through these avenues are very valuable because that is where people start their search. Don’t be left behind while all your competition is staying in the know and using their Social Media to their advantage. 


Are you drowning in all that you already have on your plate?  You know that you need to keep up with the latest and most widely used avenues that people are using but you are still unsure of where to begin and not really sure of what you should use for content and keeping your Social Media fresh.  That is why we are here.  That is our job.  You can continue to do your job and leave the Social Media to us. Check out our Social Media Packages here.

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